The “Little Book of the Brand Image Promotion” is a synthetic tool that gathers, in a simple and accessible way, the main concepts of the LuXembourg Let’s Make It Happen initiative.

Appealing product to the website LMIH.lu, it includes, among other things, a series of messages setting out the narrative of the Brand Image Promotion as well as tips for optimizing your promotional communication about Luxembourg.


  • Year of publication 2022
  • Author LMIH
  • Document format PDF
  • LANGUAGE(S) French, English